What is the optimum solution?

The optimum solution lies in augmenting the proposed legislation with a strategy to convert this high awareness into a market segment which demands online freedom.

This market segment can only come into being once people start to act on their needs. Copowi provides this opportunity for action.

If people start to actively switch to ISPs who provide net neutrality guarantees, it will encourage other ISPs to offer similar guarantees. This will not only raise immediate but also ongoing awareness because it will become an integral part of the features and benefits of ISPs.

It also provides a fail-safe should the legislative approach falter or not achieve the desired result.